From fun, educational, and entertainment, videos quickly sort out people’s queries and is the result-driven form of the present era. Every video, however, is created in a unique file format that is tailored to the specific channel.
For example, a website video has a dissimilar file format than a social media video. And if you find it difficult to determine the type of a video, read our guide to the 8 best video file formats and their usage to gain a sound understanding of each video format.
File Type
Usage
Drawback
MP4
compresses the file
Difficult to edit
WebM
used when storage space is low
requires HTML to play
MOV
playable on USB-Compatible TV set
do not work with most media players and browsers
AVI
compatible with various file formats
has large file sizes
MKV
used for archiving video files
do not work with most media players and browsers
WMV
used if you want compact video files
results in low-definition files
AVCHD
used by pro-videographers
not compatible with all devices
FLV
relatively small size
not compatible with devices like iPhones
Table of Contents
MP4
MP4 is the most commonly available video file format, introduced in 2001. It was developed by the Motion Pictures Expert Group, based on Apple and iTunes. MP4 is capable of storing audio files, video files, text, and still images.
It is suitable for both storing and streaming videos. It is similar to MP3 technology, although more advanced and complex.
When people ask What is the best file format for 4k video, MP4, MKV, and AVCHD are the best ones for 4k videos.
Usage
MP4 compresses the files which makes the overall file size much smaller.
As it is widely supported by web browsers, It is one of the best video formats for the web to play digital videos if you want to watch videos on the web.
Key Feature
MP4 provides high-quality video while keeping relatively small file sizes.
The universally compatible video file format works on most media players which include Quick Media, iTunes, VLC Player, and Windows Media Player.
Drawback
It ends up crashing a lot, so it can be quite difficult to edit.
WebM
It is an open-source file format, introduced by Google in 2010. It is intended to use with HTML5. It is supported by major browsers such as Google Chrome, Firefox, Opera, Microsoft Edge, and Internet Explorer. The file size is relatively smaller, you can load them fast and efficiently.
Usage
You can use it when storage space is limited.
Similar to MP4, WebM is widely compatible with web browsers. If you are going to upload the video to the web or video-sharing platform Youtube is one of the best formats for videos.
It is beneficial for distributing a video to a large group of people.
Key Feature
Video data can easily be compressed and decompressed.
It has a very small file size.
It supports high video quality.
Drawback
The only con of using this video file format is that it requires HTML to play, thus it and weak compatibility with mobile and other portable devices.
MOV
MOV is best compatible with iOS devices, as well as Windows, MAC, or VLC. It is another format developed by Apple to support Quicktime player and its different versions.
Also, it can support Real players or Elmedia players. It is a very high-quality video format, which takes up more storage space on a computer. It contains an array of video files, audio files, subtitles, timecodes, or other media types.
Usage
MOV works with widely viewed platforms, as well as on TV.
If you’re using Mac or iOS devices, you can edit, store, and export high-quality videos in MOV format.
For non-Apple devices, you might want to use a video format other than MOV.
Key Feature
It reduces file size without compromising video quality.
It is playable on USB-Compatible TV sets.
This format is popular in the media and film industry as it uses a multimedia container file that can be separated into a combination of tracks.
Drawback
As MOV was specifically developed for QuickTime players, it might not work with most media players.
It compresses files to a compact size, which might result in a loss of data and overall quality.
AVI
AVI is one of the oldest video formats and was developed by Microsoft in 1992. It compresses less data than other file formats i.e. MPEG OR MOV, which results in very large file sizes (2-3 GB per minute video) and is not suitable for users with limited storage space.
It is compatible with Windows, Linux, Mac, major internet web browsers as well as TV.
Usage
If there is no issue of space, and you want to archive video files and preserve high-quality video files, AVI is the most preferred format.
If you want to upload your videos to the web, have them downloaded, or send them over to the internet, AVI is not the best video format due to its large file size.
Key Feature
It is suitable even today because it is versatile, universal, and compatible with various file formats and several web browsers.
It offers good quality even after compression, AVI is one of the best video formats that can be used for concise videos, teasers, and promos.
This file format is useful for maintaining video quality over time due to lossless video compression.
Drawback
It is not widely used anymore
It has large file sizes and does not support program subtitles.
MKV
MKV developed its name from Matroska- a Russian stacking doll. This is what it serves as well. It can keep a large number of video and audio tracks within it. If a video has several audio options in different languages, MKV will store each option as a separate track.
It is an open-source video file format that supports a large number of different codecs and containers that include descriptions, covers, menus, chapters, and even ratings. It is considered one of the best video formats.
Usage
As it is an open-source format, it is good for archiving video files and keeping them updated.
You can play them on MKV file player, VLC, MPV, MPC-HC, KM player, and DivX Player.
if you are broadcasting your video files through VLC or a video player that supports MKV, it is an ideal choice.
Key Feature
It provides high-quality video because it doesn’t allow the loss of data while compression.
Drawback
Not all media players or web browsers can support it.
It uses a more complicated compression process than other formats.
Slightly larger video file size.
WMV
It was developed by Microsoft. WMV is supported by Windows Media Player and other window-based programs. It stores large audio and video files with high quality and takes up less storage space. It does better compression than MP4 thus popular in the online streaming of videos.
Usage
If you are using a window device and do not plan on switching then it is a suitable format.
It is also suitable if you want compact video files and better protection against privacy.
Key Feature
It has a high compression rate meanwhile keeping the high video quality.
It has a copyright feature to prevent the illegal distribution of the material.
Drawback
Due to high video compression, WMV files are not as high definition as those in MP4 or AVI.
AVCHD
Advanced video coding high definition (AVCHD) was developed by Sony and Panasonic for High video quality and HD videography through digital cameras or camcorders. Its newest edition also supports 3D videos.
It utilizes MPEG/H.264 compression which stores videos in small data sizes and high video quality. AVCHD and MOV are considered the best video file formats for video quality.
Usage
It is used by pro-videographers.
If you want to record high-quality clips with any digital equipment or for editing or recording on Blu-ray, AVCHD is the best-recommended format.
Key Feature
Specifically developed for video recording
You can record on the original equipment
You can store videos and, replay them using flash drives or SD cards
Drawback
Its compatibility with other devices is limited.
FLV
A format specially designed for Adobe Flash Player. It is supported by all video platforms and browsers. It is suitable for online video streaming platforms i.e. Youtube. It will get less common due to the termination of support for Flash player by adobe.
Usage
It is better not to store your video files in this format as FLV will no longer be supported by Adobe Flash Player. You will not be able to play them later
If you have files saved in FLV, consider saving them in any other universal format.
Key Feature
It has a relatively small size which makes videos easy to download.
Videos can easily be viewed or downloaded in areas with no high-speed connection.
Drawback
The only drawback is it is not compatible with devices like iPhones.
Conclusion
Choosing a file format when you are new to the video industry is a difficult task to do. Not every format can fulfill the consumer’s demand precisely. What format you choose, depends on your specific needs, the software you are using, and many other factors.
You can differentiate between all the formats discussed above and choose what format better fulfills your demand and saves you time while saving or sending your videos.